Uber to offer free reindeer sleigh rides in Finland — world's first on-demand excursion of its kind
Your sleigh ride is here.
Uber is officially launching the world’s first-ever on-demand sleigh rides in Lapland, Finland.
From Dec. 12 to 18, riders in the area can call an Uber Sleigh — a winter-festive ride complete with a blanket and pulled, of course, by reindeer.
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Travelers will be able to book a sleigh ride directly in the Uber app.
The ride will take passengers on a two-hour journey through Lapland’s snow-covered forests.
Uber is launching its Uber Sleigh rides in Lapland, Finland, for a limited time in the month of December. (Mikael Buck/Uber / Fox News)
Riders will also be given a tour of Rovaniemi — the capital of Lapland and the official hometown of Santa Claus.
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The real Christmas miracle?
The rides are free.
Uber is offering free sleigh rides in Finland for the holidays — a "limited edition reindeer sleigh experience." (Mikael Buck/Uber / Fox News)
In a statement sent to Fox News Digital, Uber vice president and general manager of EMEA Mobility Anabel Diaz described how travelers can experience a "once-in-a-lifetime tour of one of the most beautiful places on earth" with just the click of a button.
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"At Uber, we’re always looking at ways to bring a little magic to every trip," she said.
Each Uber Sleigh ride in Lapland is pulled by reindeer and includes a blanket for the two-hour journey. (Mikael Buck/Uber / Fox News)
"We’re delighted to bring Christmas dreams to life with the launch of Uber Sleigh in Lapland."
Uber Sleigh will only be available to book via the Uber app from Dec. 12 to 18 during the 10 a.m. and 2 p.m. time slots.
Visits to Lapland are expected to surge 46% this year, according to the Visit Rovaniemi tourism board.
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